The more you pay attention to your Page, the more positive results you’ll see
There’s nothing worse than a bland Facebook page. Think long and hard about how your page can be different. Remember, your page is one of at least 60 things that an average Facebook user is giving attention to. It’s insanely important that your page is unique and stands out from the rest.
Never let new users land on your Wall. The Wall doesn’t really tell anything about your brand, and it won’t have much impact on new visitors.
Tag fans in photos
Not only are you giving back by adding photos and tagging, you’re also keeping your brand planted firmly in the fan’s mind.
Integrate multiple social networks
Twitter , Linked -in , instagram . Pinterest and more ..
Daily Status Updates
Post Something Everyday , Check in and tag people in your story …